Lyft App Redesign Concept

Design Rationale:

This Lyft app concept redesign streamlines the onboarding and ride-booking experience with a soft, neumorphic interface. The goal was to reduce friction and visual clutter while creating a more intuitive flow.

The onboarding screen uses a bold visual and clear CTA to encourage fast sign-in. The ride-booking UI emphasizes simplicity, with clean hierarchy, easy ride comparisons, and subtle map integration. The soft shadows and tactile design of the neumorphic elements help guide user attention without overwhelming the experience.